Understanding how to communicate successfully with technology is a necessary competence in today's ever-changing digital communication landscape.
This certificate offers any undergraduate student at The Catholic University of America the ability to complement his or her major area of study with comprehensive training in video production and audio-visual storytelling. By combining course offerings in three main departments-Media Studies, Art and Drama-students develop technical skills in lighting, videography, motion graphics, digital audio, and video editing. In addition to building technical proficiencies, this certificate guides students toward developing a creative voice through digital storytelling.
The Certificate in Video Production and Digital Storytelling offers students many advantages. Increasingly, digital communication skills are necessary in a wide variety of professional fields, such as public relations, marketing, non-profit communications, journalism, film and video-making, graphic design, social media management, political communications, law and education. Proficiency in video production is a highly marketable skill for entrants into twenty-first century careers. With combined specialized training in media production and narrative construction, students will have a significant competitive asset on today's job market, because they will be trained in the creation of powerful and effective media texts. Students can also use this certificate as the foundation for pursuing advanced degrees in media-related fields.
The certificate is distinct from the Media Studies minor, which could be pursued with a focus on video production, but which could just as easily be completed with no production coursework. Distinct as well from the Digital Art and Design certificate, the certificate in Video Production and Digital Storytelling offers highly specialized training in one mode of digital communication, giving students expertise in the fundamentals of video production. With its narrative component, the sequence of courses stresses how to use technical skills to shape stories with effective messages.